Your customers are speaking about their likes, dislikes, your brand, your competition, and lot of other things on social. Why would you still completely rely on age-old market research tactics, and not embrace these organic, unbiased, real-time insights about your industry? Start now, and gain a wealth of information on how your industry dynamics and consumers are changing over time.
Leverage the most diverse demographics to conduct your market research
Analyze custom-defined product segments and categories
Know your consumers and potential customers in-depth
To offer value to your clients', you need to know the in-and-out of the industry they operate in. Knowing it from the surface, or what is commongly known is not enough, you need to understand the micro-level details of your consumers to be able to gain an edge. Frrole helps you understand the real pulse of what's going on in various industry segments and help you plan your campaigns better.
Analyze various verticals and the micro-factors affecting them
Study the consumers in specific verticals and his preferences
Combine social with non-social data and find deep insights
Targeting right people was never as possible as it is today. With Frrole's people intellgence, now you can precisely know the likes, affinities and intents of each of your users and significantly improve your product ofering to suit their interests. Just find the right Frrole APIs, apply relevant filters and integrate them into your products, it is as simple as that!
Better product recommendations on an ecommerce website
Effective matchmaking based on interests on a dating site
Shortlisting of candidates based on personality on a job portal